El Hefe Taco Bar
York, UK
El Hefe are passionate about Taco's, Margaritas and all things Mexican cuisine.
Responsible for creating brand identity blending classic/retro design with a modern feel. I Imagined the name El Hefe' as it means Chief (The Boss). After the name, I created the logo.
Created brand colour palette inline with modern hipster trends.
Designed Business cards and wrote copy for both taglines "Slow cooked food served fast" & "Boss, bold, beautiful, modern, delicious".
Advertisement poster design.
Sauce label designs playing on the word 'EL' making it 'HELL" for the hot chilli sauce and creating a 'Heavenly' alternative for the chipotle crema sauce.
Menu design.